If you are starting and online business, reliable web hosting is one of the things you are going to have to have. Companies like Bluehost, Hostgator, and Dreamhost will usually do the trick for most web businesses, but make sure they can handle the 6 things below.
1. Your Website can become the face of your business -- Don't get caught up in all the bells and whistles. Make sure it looks professional, but don't get too carried away. You don't want to distract your visitor from the reason they came there in the first place.
2. Make sure you have clear directions on the navigation of your website. -- The navigation menu should be uncluttered and concise so that visitors know how to navigate around your website without confusion.
3. More pictures is definitely not better -- You want them on your site to check out the information you have or the product you are trying to sell, NOT look at all the pretty pictures you uploaded. Cut it back to the most important, must have photos and they will be able to keep their eyes on the prize.
4. Keep paragraphs to 4 sentences or less when possible -- Short sentences are just naturally easier to read. Again, it's about making your visitors experience more pleasurable. Break up the long paragraphs.
5. Make sure your website complies to web standards at w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer, but breaks horribly in Firefox and Opera, you will lose out on a lot of prospective visitors.
6. Try not to use scripting languages on your site unless it is absolutely necessary -- Use scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading time of your site and even crash some browsers. Also, scripts are not supported across all browsers, so some visitors might miss important information because of that.
Stick to some basic web design principles and you will be well on your way of creating a professional website.
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For more useful stuff, make sure you check Bill D. Sheers steller free articles on Google web hosting and the many other affordable web hosting services.
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